There has been a lot of talk about the pros and cons of single property websites. Single property sites are a growing trend among Realtors where the address of a property serves as its primary URL (so a listing at 5977 Morgan Place would have the domain name 5977MorganPlace.com) and become the focal point for online marketing for that listing. Some cynics argue that such site are expensive and not valuable from an SEO standpoint – but I would like to counter these myths associated with single property sites!
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